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Company name registration is part of the company incorporation process in Singapore. A company name is important because it helps you establish an image for your business, capture the attention of potential customers, differentiate your business from your competitors, and introduce your business in the industry you belong to.
Before you decide on your company name, be informed first on what a company name referral is, why it happens, and its impact on the entire company incorporation process.
During the company name registration process, your corporate services provider (CSP) will verify first if your proposed company name is available. If it is available, your CSP will register that name for you and prepare all the necessary incorporation forms and documents with it. Once you sign the documents, the actual company incorporation will happen.
Name registration normally happens instantaneously. First, your CSP will register your company name and pay for it. Then, ACRA will send them an email probably a few minutes later, confirming that the company name application has been approved and the name will be reserved until a specific date.
However, in some circumstances, a company name may be referred to ACRA for internal approval or to other authorities. Your CSP will receive an email indicating the status of your company name application if this is the case. The mail will also say that the processing time for approval is 14 days to 2 months.
A company name may be referred to a specific authority or rejected by ACRA for the following reasons:
New Company Setup
New Company Setup
Existing Company
New Branch Setup
New Setup
Singapore Bank Account